According to the flooring professional committee of the China Timber and Wood Products Circulation Association, although only 169 companies were listed in the "double anti" investigation, due to customs tariff issues, the number of flooring companies that may be involved in the end is far more than this number. According to a rough estimate, the market may eventually reach up to $ 10 billion.
Li Shenghua's view of Jiusheng Floor: Due to the market environment, the market environment in the first half of the year was not very good, and the second half may be worse than the first half. Li Lihua revealed that in the second half of the year, Jiusheng Flooring conducted a market survey in June, and the results showed that the overall trend was not good. "This year's market will be cold."
The flooring industry that fought fiercely in the "price war" originally, in order to sell and survive, especially small and medium-sized enterprises, can only fight for prices without much visibility. However, in the first half of this year, the flooring industry was uncharacteristically, and it was very common that flooring was not promoted. What are the reasons for not promoting floors? Li Lihua believes that frequent promotions can be effective in the beginning, but in today's cold market environment, investment and return are not proportional.
专家 Industry experts believe that if exports are blocked, flooring manufacturers involved in the case will increase their domestic sales to mitigate the risks, which will inevitably have a huge impact on the domestic market and further intensify competition in the flooring industry. In the long run, the formation of a group of large-scale flooring companies with core competitiveness is the prerequisite and basis for Chinese flooring companies to participate in international competition.
(China Timber Network Chief Editor: Huang Junfeng)
